When Knuckles was announced in February of 2022, we knew it was going to be a big deal. The question is, though, how big? Well, the numbers have come in for the show's debut weekend courtesy of Variety and needless to say: Paramount has a massive hit on their hands!
With a record breaking 4 million hours over the first few days, Knuckles exceeded its fellow Paramount+ originals like Star Trek Discovery, Halo, Frasier and Evil as the platform's most watched exclusive series. This wasn't the only record Knuckles was able to beat however, as it is now the most watched family title period on the streaming service. This means legacy titles like SpongeBob Squarepants, The Loud House, and even the portly plumber himself with DiC's old Super Mario World cartoon all fell to the hands of this mighty echidna warrior.
While Knuckles indeed revels in the spoils of his glorious streaming conquest, he does share the riches with his fellow tribe, as the entire Sonic brand received a massive 278% increase in viewership across the entire Paramount+ platform. In the US, this includes both Sonic the Hedgehog movies, The Adventures of Sonic the Hedgehog, SatAM, and even Sonic Underground!
In fact, on the weekend of Knuckles' debut, The Adventures of Sonic the Hedgehog received the biggest numbers of all of the hedgehog's legacy shows, making it to the top 10 of most watched Paramount+ shows on April 28th. That's so good!
With Paramount's recent comments on wanting to invest more on the Sonic Cinematic Universe, this will only further embolden their confidence in the Sonic brand and greenlight the existence of more shows and movies.
However this also comes as a big contrast to the mixed reaction of Knuckles among the Sonic community, one shared by our very own review of the series. With the abundance of humor that may or may not land, and a perceived lack of the title character to save money, choosing to instead focus on the human leads, could Paramount be emboldened to double down on these same divisive elements?
Paramount is currently in deep financial distress and words of a potential acquisition of the company are on the horizon, potentially by Sony who is planning a buyout. Knuckles' template for spinoffs could serve as a potentially profitable asset for whoever may end up owning the company. For better or for worse.
But for now, let us bask in the splendor of yet another streaming success.
What do you think of this recent development? Do you think this bodes well for the future of Sonic or Paramount? Let us know!
Shiny Gems
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