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  • Logo for Mysterious Sonic & Friends Trademark Revealed

    What could it be for?

    Remember the trademark filing from SEGA Japan about a mysterious new product titled ‘Sonic & Friends’? Well, the filing has been recently updated with a new image revealing the logo.

    IMG_5402.jpeg

    Discovered by social media user “Genki”, the above logo doesn’t tell us a lot in terms of what the actual product is - but does go some way to communicate the possible tone and focus for the product.

    For example, the Sonic head silhouette seen in place of the iconic ‘O’ in the ‘Sonic’ logo matches that of SEGA Japan’s familiar ‘Chibi Sonic’ line of merchandise and branding, and the placement of the lettering suggests a different target audience to the mainline Sonic the Hedgehog game series.

    Of course, the reason we believe it could be the name of an upcoming game is because video game terminology is prominent in the trademark’s description, as we reported in our previous story. But there’s a chance the filing could be for something else.

    We’ll let you know more about this mysterious new branding as it comes to light!

    Sonic News Tips Credit:
    sonicclaasic

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    56 minutes ago, SolidSurgeTT said:

    Can't shake the notion that this might be for babies or something.

    You could be right by looking at Sonic here It does look like It could be for kids and It's got that emoji style to It as well. It still a mystery shouldn't be to long now on the revealing pretty soon though.

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    4F33268B-50D3-4D35-A547-422E193C1CEA.jpeg.defa8591e58fa2207a22e72200e90d75.jpeg

    Tyson did say there were more animations coming so maybe a new series based around these for younger kids? Probably mute/Mr Bean style. 

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    24 minutes ago, Stasis said:

    4F33268B-50D3-4D35-A547-422E193C1CEA.jpeg.defa8591e58fa2207a22e72200e90d75.jpeg

    Tyson did say there were more animations coming so maybe a new series based around these for younger kids? Probably mute/Mr Bean style. 

    Which will then be consumed by people above the age of 27 en masse. YouTube's demographic analytics are probably going to disappoint Sega.

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