Third party accessory maker Mad Catz has just announced that they have signed a multi-year agreement with SEGA America to produce peripherals using the Sonic the Hedgehog license. Naturally, as is the case with these press releases, everyone’s really happy about it as well.
This week’s happy quote comes from Mad Catz President and CEO, Darren Richardson; “Sonic is one of the videogame industry’s most popular and enduring characters and we are thrilled to initiate this relationship with Sega to create Sonic-branded videogame accessories. We look forward to offering unique and exciting accessories to fans of this truly iconic videogame and popular culture character.”
It’s likely, with Project Needlemouse around the corner, that Mad Catz saw an opportunity for a potential hedgehog rebirth and tried to jump on the chance of uber profits. And who could blame them? The agreement gives Mad Catz rights in North America only, which opens the question as to whether we might see them in Europe at all. Importing might be your best bet.