Sega appoints Ivo Gerscovich as head of Sonic brand outside Japan

Sega have just announced that they have appointed Ivo Gerscovich as the one in charge of the Sonic brand and its related businesses now outside of Japan, specifically the title Chief Brand Officer for the Sonic franchise in North America, Europe, the Middle East, and Australia. He will also now be the Senior Vice President of Sega of America. Continue reading Sega appoints Ivo Gerscovich as head of Sonic brand outside Japan