After two seasons of low-stakes action, clever jokes, slice of life scenarios and plenty of meta references, we have finally gotten some official confirmation that the Sonic Boom television show will not be continued.
As you might be aware, it’s Sonic’s 30th anniversary next year. Just in case you were worried that SEGA might forget about that fact, and have absolutely nothing planned, fear not! SEGA America’s Chief Brand Officer for Sonic, Ivo Gerscovich, has teased that they have some ‘exciting’ things to share soon. Continue reading Sonic Chief Brand Officer: Exciting News Coming For Sonic’s 30th Anniversary
So we all just found out that Ivo Gerscovich is the new head of the Sonic Brand for Sega of America and looking on his LinkedIn profile page there are a number of bullet point details as to what might be in store in the future for Sonic. Continue reading Sega’s Plans For Sonic Includes ‘Console Games & Theme Park Licensing’
Sega have just announced that they have appointed Ivo Gerscovich as the one in charge of the Sonic brand and its related businesses now outside of Japan, specifically the title Chief Brand Officer for the Sonic franchise in North America, Europe, the Middle East, and Australia. He will also now be the Senior Vice President of Sega of America. Continue reading Sega Appoints Ivo Gerscovich as Head of Sonic Brand Outside Japan