Aaron Webber’s Leaving The Sonic PR Team For A New Position Within SEGA

Aaron Webber, also known in the Sonic community as RubyEclipse, has been the head of the Sonic public relations team for five years. As of today, however, that is changing. Webber has made a statement announcing that he is moving on to a new position within the ranks of SEGA.

Now, it is very important to understand that, while Aaron Webber is leaving Sonic’s PR team, he will still be with SEGA. We also don’t know what, exactly, his new position is. Nevertheless, Aaron Webber’s legacy on Sonic’s PR team, and to SEGA as a whole, is impressive.

Webber himself looked back at his legacy in his official statement. He says that the day he returned, he stopped “running tweets through approvals in Japan”, a move that he calls “risky” and “a good way to lose your job”. The goal, he says, was to “make you laugh, and to try to embody some of Sonic’s old 90s attitude along the way”.

So, what will this mean for the Sonic PR team going forward? Well, Webber also addressed this. In fact, he confirms that “things already changed hands many months back”. Webber’s also excited about the people that he’s passing the torch to, “Katie, Justin, and others”, that will be “leading the channels forward into the new decade”.

On behalf of the team at Sonic Stadium, we wish Aaron Webber all the best at his new position at SEGA. He’s been a massive help to the Sonic community and SEGA, and we have no doubt that the Sonic PR team will do just fine. Congratulations, and thank you for all the laughs you’ve provided over the years. Good luck!

Via Twitter

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SSF1991

SSF1991 has been in the Sonic community since 2008 with an unhealthy obsession with pinball, especially Spinball. Despite requests to shut up, he continues to write things anyway and tweets at https://twitter.com/SSF1991

9 Comments

  1. Much love, guys. Thank you for all the support over the years, and for all that you do for Sonic!

    1. Dude, I genuinely felt upset over the news, but also happy that you’re moving up in the company. Best of luck and hopefully we hear from you still.

    2. Thank you for everything you achieved and done throughout your position, Aaron! Through seeing your achievements, I would love to do all that and more when I am considered to have the opportunity to be part of Sega London/Europe and help build higher on the foundations you have created!

      Best of luck in your new role!

  2. With Aaron gone, the memes will never be the same…

    As for Sonic and his future, hindsight is 2020…

    I’m holding on that June 23rd will be the moment of truth. If we get any news on his 29th birthday on what’s to come next. If not don’t expect any news for the rest of this year, instead look to 2021 for the 30th anniversary.

  3. Well, I’d be lying if I said I wasn’t gonna miss him. His dedication to keeping fans engaged and entertained was really unprecedented, and some incredible things happened because of him. I mean, if getting the Sonic Mania opening cutscene approved isn’t enough to leave a legacy, then what is? I hope that his presence in higher places will be a positive influence, and I wish him the best of luck!

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