Sega have just announced that they have appointed Ivo Gerscovich as the one in charge of the Sonic brand and its related businesses now outside of Japan, specifically the title Chief Brand Officer for the Sonic franchise in North America, Europe, the Middle East, and Australia. He will also now be the Senior Vice President of Sega of America.
The exact quote:
Additionally, Sega has named Ivo Gerscovich as the new head of the Sonic brand and its related businesses in North America, Europe, the Middle East, and Australia. Gerscovich will serve as the Sonic chief brand officer and senior vice president of Sega of America.
I wish Ivo the best of luck and success in his new role.