Toy company NKOK has acquired the rights to SEGA characters through a licensing agreement with SEGA of America. The company will use their new gain to produce a line of RC cars and slot car racing sets based on the upcoming Sonic & SEGA All-Stars Racing. President of NKOK comments:
“Sega has had a wonderful history of introducing exciting brands and characters to gaming audiences around the world. With the release of Sonic & Sega All-Stars Racing we’re extremely excited to bring these evergreen characters to life through our product offering,”
NKOK currently plans to release products in North America around the game’s launch in early 2010.