Fancy a trip to SEGA Japan to be the first to play the finished version of Sonic the Hedgehog 4: Episode 1? Try your luck with SEGA’s contest.

SEGA celebrate Sonic’s Birthday with a huge mega sale on iTunes App Store, PlayStation Store and Xbox Live Marketplace.

SEGA of America shows off the innards of their E3 booth.

SEGA of America’s Kellie interviews Jazwares Joe Amaro to find out how their range of Sonic merchandise is made.

SEGA of America to hold Sonic & SEGA All Stars Racing community day tomorrow.

SEGA present the Sonic & SEGA All Stars Racing Ryo Hazuki Figurine.

SEGA of America have updated the U.S. Sonic & SEGA All Stars Racing website with new DS box artwork.

SEGA of America reveal U.S. release date for Sonic & SEGA All Stars Racing and could the game be getting R-Tuned tracks?

SEGA of America will be revealing the full list of characters for Project Needlemouse this Friday, providing fans can beat their challenge.